Both men and women seek out ways to remove unwanted hair, which makes the business of laser hair removal very lucrative. The medical procedure works by using a pulsating light beam to remove unwanted hair. The hair removal process usually requires a series of treatment sessions as well as maintenance appointments. Each state has its own set of rules and regulations, but in most cases, states require facilities to have staff with specific training certification as well as an appropriate amount of oversight from a doctor.
1. Find out more about the laser hair removal regulations in your area by contacting your local government or department of health services in your state. Find out which permits and licenses that you will need to obtain before providing laser treatment services. The state of Texas recognizes four different levels of laser hair removal technicians: apprentice, laser, senior, and certified. Each level has specific requirements. Texas technicians also need to have a minimum of one doctor who oversees protocol and who is available for emergency consultations.
2. Create a good business plan and decide how you will compete with existing laser hair removal clinics. You need to select the best way to finance your new business factoring in licensing and certification costs, staff requirements, and marking strategies. A laser hair removal system can cost up to $100, 000. You will need to decide how you will obtain capital. If you do not have personal savings that will cover your costs, you will need to consider taking out a business or personal loan.
3. Receive training and certification from a state-approved authority. You may want to consider obtaining further training that will enhance your business opportunities or hiring a certified electrologist, aesthetician, nurse, or dermatologist who can provide a high level of service to your customers.
4. Apply for required permits and licenses which include federal tax ID and a sales tax permit.
5. Find a great location for your new business. Consider renting commercial property in a busy shopping center or quality business park. Choose a quality section of town located near boutiques and upscale stores. Laser hair removal services are a luxury. Your clients will be a mix of female and male professionals between 21 and 45 years of age. Search for an excellent location that will appeal to this demographic.
6. Hire a competent medical director that provides clients with emergency consultations. He or she also needs to be capable of overseeing facility protocols. Then create a contract that states the details of all laser hair removal risks.
7. Get the proper license that you need to run your facility. Put up informative signs, including warning signs that include the toll-free phone number of state health services.
8. Buy a laser that is approved by the FDA (Federal Drug Administration), such as the Diode laser, Alexandrite laser, Nd: YAG laser or Ruby laser. You should contact manufacturers directly to discuss which laser best suits your business needs. Find out what training assistance you receive with your purchase. Palomar, Nidek, Cutera, Lumenis, Atlus Medical, Cynosure, and Candela are all reputable laser manufacturers.
9. Hire certified, professional, and friendly staff. Staff must include a certified technician at all times. You can hire an accredited tech or provide training to someone whom you can rely on when you are not there.
10. Advertise your business. Create a website and attractive brochures that describe your services and include detailed information about the members of your staff. List testimonials that let potential clients know that you provide quality service.
Although most businesses offering laser hair removal services are listed in directories online, many of them do not have a business website. It’s a good idea to create an up-to-date website that includes photos, customer testimonials, information about the procedures you offer, skincare advice, and related products.